To help you understand why we’re “Inspired” by Ayurveda, here is a summary of what is Ayurveda..

Have you ever done a yoga class, meditated, used a hair oil, brushed your teeth with activated charcoal toothpaste, or slathered on a skincare product with turmeric, then you’ve experienced Ayurvedic Medicine (Ayurveda for short).

Rooted in Hinduism, the philosophy of Ayurvedic medicine contends that the body, mind and soul are connected to the outer world. When the relationship among these elements of one's personality is out of balance, health problems arise. 

Ayurveda is a medical system that uses diet, herbal remedies, meditation, exercise, physical therapy, and breathing to bring balance to the body, mind, and spirit.

Ayurveda emphasizes herbs and plant-based ingredients and uses them in a 360-degree approach to nourish the skin and hair, inside and out. For example, when someone sees an Ayurvedic doctor about acne or eczema, they won’t just have their skin examined; they’ll also be asked about diet, menstrual cycle, and state of mind. 

If Ayurveda had a mantra, it would be “Everything is connected.”

Lastly, Ayurveda beauty is all about “rituals”, which means simply to embrace and indulge in the process of the act of applying your skincare. Rather than just patting on an oil, take the time to massage it in and even meditate or repeat a mantra as you do so. The ritualistic aspect forces you to get in touch with yourself and honour yourself with self love and respect.